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for: ‘Trends’

Mobile 101

Mobile Muse recently came across this presentation that chronicles the mobile landscape and challenges in simple, visual terms. Of course, presentations without their accompanying dialogue lose a little in translation, but a nice heads up for those starting to get their head around mobile. Going Mobile (2010) by Yiibu

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LMFF Business Seminar Highlights 2010

Mobile Muse loves being a L’Oreal Melbourne Fashion Festival partner. If you missed some of the business events this year, here are a few highlights. The video features sound bytes from: Francisco Costa, Worldwide Creative Director, Calvin Klein Paul Bennett, Chief Creative Officer, IDEO Sojin Lee, Co-Founder, Fashion Air Christian Blanckaert, Former Executive VP, Hermes …

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Jetstar to trial iPads for in-flight entertainment

Jetstar, the low-cost Qantas offshoot has signed a deal with Apple to become one of the first airlines in the world to trial iPads for its in-flight entertainment. For a $10 rental, passengers will be able to rent the device on selected flights over 90 minutes inb length to watch new release movies, browse television …

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Mobile Muse Interview for Swingtag Newsletter

Mobile Muse was recently interviewed by LMFF for the latest edition of their email newsletter Swing tag. You can read the interview and ‘Mobile Musings’ on their blog Here

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Fashion Embraces Mobile Apps

In a recent article on Mashable 5 Ways Social Media Changed Fashion in 2009 Macala Wright Lee,  CEO of FashionablyMarketing.Me highlights the prevalence of fashion brands taking “there’s an app for that!” to heart. Yes, we’ve noticed that too (however less so for Australian fashion brands, but we hope to change that very soon). 5 …

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